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APP Stock Sinks 53% in a Year: Is it Time to Sell the Stock?
Zacks Investment Research·
AppLovin (APP) shares have plunged 53% over the past year despite Q2 revenue surging 53% to $1.92B. The company faces significant headwinds including declining advertising-driven installations (-2%), uneven AI model upgrades, rising infrastructure costs, and an unproven consumer advertising business. Legal disputes and intensifying competition add further uncertainty. Analysts recommend selling APP stock rather than betting on an uncertain turnaround.
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