LOTTO H&M COLLECTION: WHEN HERITAGE SPORTSWEAR MEETS CONTEMPORARY FASHION

H&M announces a menswear collaboration with LOTTO, the Italian heritage sportswear brand founded in 1973. The collection, launching May 21 in select stores and online, blends LOTTO's archived designs with contemporary fashion, featuring soccer-inspired pieces like jerseys, polos, and athleisure wear designed for both on and off-field styling.